Description
Now this was a fun campaign to be involved in. And it would be fair to say half the industry have this in their book. Amanda Theobald was the digital producer on this campaign with myself as executive producer. I had the challenge of getting a timelapse webcam 50 feet up a tree in a location without power or internet. I'm sure the wider team's challenges were even more interesting. This is still one of the most memorable local ad campaigns in history. 

I loved it because
we got to make a treehouse! Who doesn't love treehouses? :-)

Agencies
Aim Proximity + Collenso BBDO + many more.

Awards
I lost track of how much stuff this won. But my Mum also really rated it and she's a tough judge.