Description
When it came time for SKY TV to unleash their On Demand service on the nation they turned to us to help guide New Zealanders through the sign up process. The transition was going to be tricky for some so I wanted to establish a site that very simply helped people understand the what, why, when and how of the upgrade. Because of the various connection options, and because it affected almost half the country, the site needed to be ultra-intuitive while also doing the sell job. 

I loved it because
it's always fun to help a client launch something new. We were making first impressions and promises with the site that would be lasting for the consumer and that's a big responsibility taking into consideration the size of the overhaul. 

Agencies
Us&Co + Supply

Awards
Not an award candidate but rewarding for the use case success. The conversion rate for the site is through the roof.