Description
We were charged with glamourising the shopping experience at the Airport and it made sense to bring this experience to life online because unless you're travelling, you can't visit one of New Zealand's best shopping destinations. The campaign hinged on getting people to start their holiday shopping early because their holiday starts once they reach the airport.
I loved it because
the website was beautiful. Exquisitely designed, beautifully shot and well built.
Agencies
Consortium
Awards
Not an award candidate but a very rewarding job.